Aug 13, 2019

Business Development Manager - Personal and Home Care, APAC

  • Ingredion
  • Singapore
Full time Sales & Marketing

Job Description

Key Deliverables


  • Drive sales development for our Personal and Home Care products in Asia-Pacific, leading cross functional teams to execute against business plans. 
  • Work closely with the current customer-facing organization, develop short to long term projects and participate in key customer engagements.
  • Develop a strategy to capture new customers in APAC
  • Constantly monitoring pricing at customers and maintaining or increasing gross profit
  • Develop strategic account plans to create long term value for customers, including defined objectives, milestones, and opportunities.
  • Establish relationships with key accounts to sell products, services and alternative solutions to create competitive advantage for the customer.
  • Work collaboratively with the Global Innovation Team and regional GTM team to contribute to the strategic planning process and execute the global strategy, aligning regional priorities.
  • Establish a network of collaboration with business and technical contacts to accelerate new product introductions and exchange of good practices.
  • In coordination with the Global Innovation Team and marketing communications teams, lead the development and implementation of regional marketing and communication plans.
  • Work with the global team to manage and to develop new distribution agreements and pricing.
  • Develop and achieve/exceed budget for the region and oversee accurate demand forecasts for the territory.
  • With the GTM team, manage accurate records of all sales activity, including customer call reports, territory sales analyses, and data.


Agility and  Innovation

  • Lead new Personal and Home Care development projects and product launches, coordinating the marketing communication and GTM promotion.
  • Contribute to the development and execution of global technology strategy.
  • Work with the global team to develop and adapt sales training tools and marketing materials.
  • Act as Project Business Owner of regional Stage Gate innovation projects.
  • Provide regular market feedback regarding customers; understand market trends and competitive pricing.
  • Identify target customers and establish plans for attaining business.
  • Organize tradeshows in the APAC region
  • Establish a proper Marketing and Communication plan for APAC
  • Build Healthy Network at tradeshows and other technical venues to build knowledge and identify new prospects. 


Relationships and People

  • Prepare monthly reports for senior management regarding business, strategies, plans and progress (including Marcom activities)
  • Ensure close alignment with the Global Innovation team and coordinate with marketing and sales regarding business plans, campaigns, and market development opportunities.
  • Manage the relationship with external and internal partners as required; lead and/or assist in sales calls to customers.


Knowledge, Skills, and Requirements:

  • Bachelor’s degree in business or technical field; MBA highly preferred with a minimum of 7+ years’ experience in B2B sales and/or marketing.
  • Demonstrated ability to grow a business from inception to significant financial size.
  • Demonstrated ability in leading cross-functional teams and working with technology/product development.
  • Experience in working effectively with sales and technical representatives as well as customers.
  • Experience in managing external marketing communication and research providers.
  • Motivated, self-starting professional with excellent communication skills (written, oral, and presentation).
  • or other CRM experience preferred.
  • Ability to travel within the region up to 40% to 60% of the time.


Desired behavior,  personal attributes:

  • Ability to think strategically and translate strategy into tangible business plans and actions.
  • Proactively builds a good understanding of the customer to ensure own work is responsive to customer needs.
  • Demonstrated ability to manage network/ matrix organizations to achieve business objectives.
  • Ability to lead, inspire and communicate with confidence to senior levels of management.

Salary & Benefits


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