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Kellogg’s launches organic and vegan plant-based “no added sugar” cereals

Kellogg’s is to enter the organic and vegan foods market with a new range of, plant-based cereals under the W.K.Kellogg brand. The five-strong range – including two “No Added Sugar” granolas – will be completely unique to the cereal market offering differentiated natural flavors, according to Kellogg’s.

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