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Givaudan revamps FlavourVision program, in line with key consumer trends

Givaudan has announced new developments enhancing its industry-leading trends program, FlavourVision, coinciding with its 10th anniversary. The new FlavourVision edition reveals seven key consumer trends from Crafted Identities to Risk Aware and Human Connection. These trends are brought to life with over 250 market examples including a fresh take on how health, identity, and enjoyment are translated into eating experiences.

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